Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture, 25th Anniversary Edition

Type
Book
Authors
ISBN 10
0465021557 
ISBN 13
9780465021550 
Category
380-399 Commerce, Customs & Folklore  [ Browse Items ]
Publication Year
2001 
Publisher
Pages
272 
Subject
Advertising--Social aspects ,Consumers ,United States ,Industries--Social aspects ,Customer relations ,Consumption (Economics) ,Advertising 
Description
Additional Physical Format: Online version:
Ewen, Stuart.
Captains of consciousness.
New York : McGraw-Hill, ©1976
(OCoLC)647086117
Document Type: Book
All Authors / Contributors: Stuart Ewen
ISBN: 0070198454 9780070198456 0070198462 9780070198463
OCLC Number: 2112520
Description: x, 261 pages ; 21 cm
Contents: I. Advertising as social production --
II. The political ideology of consumption --
III. Mom, Dad and the Kids: Toward a modern architecture of daily life.
Responsibility: by Stuart Ewen. 
Number of Copies

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