Advertising & Promotion
Type
Book
Authors
ISBN 10
0070939853
ISBN 13
9780070939851
Category
650-659 Management
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Publication Year
2021
Publisher
Subject
Sales promotion ,Advertising ,Communication in marketing
Tags
Biblio Notes
Genre/Form: Textbooks
Manuels d'enseignement supérieur
Document Type: Book
All Authors / Contributors: George E Belch; Michael A Belch; Michael Angelo Guolla
ISBN: 0070939853 9780070939851
OCLC Number: 57697558
Notes: First Canadian ed. written by George E. Belch ... [et al.].
Description: xv, 577 p. : ill. (chiefly col.) ; 29 cm.
Other Titles: Advertising and promotion
Responsibility: George E. Belch, Michael A. Belch, Michael A. Guolla.
Manuels d'enseignement supérieur
Document Type: Book
All Authors / Contributors: George E Belch; Michael A Belch; Michael Angelo Guolla
ISBN: 0070939853 9780070939851
OCLC Number: 57697558
Notes: First Canadian ed. written by George E. Belch ... [et al.].
Description: xv, 577 p. : ill. (chiefly col.) ; 29 cm.
Other Titles: Advertising and promotion
Responsibility: George E. Belch, Michael A. Belch, Michael A. Guolla.
Number of Copies
1