Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone.

Type

Book

Authors

Joel, Mitch

ISBN 10

0446548235

ISBN 13

9780446548236

Tags

Retailing, Marketing, Customer Relations, E-Commerce

Abstract

Digital marketing expert Joel takes on the fascinating world of today's marketing from a whole new perspective. The author reveals the inner secrets highly successful Internet capitalists use to expand business and to reach global audiences.

Description

At last....here's THE book that 21st century entrepreneurs have been waiting for! The inner-secrets of how highly successful internet capitalists make millions by knowing who to reach and how to reach them online.

Biblio Notes

Genre/Form: Nonfiction
Document Type: Book
All Authors / Contributors: Mitch Joel
ISBN: 9780446548236 0446548235 9780446559386 0446559385 9780446548229 0446548227
OCLC Number: 300031135
Notes: Includes index.
Description: xii, 288 pages ; 24 cm
Contents: I google you--
just like you google me --
The trust economy --
Entrepreneurship 2.0 --
Faith-based initiatives, viral expansion loops, and the long road --
Know control --
The real world --
You are media --
From mass media to mass content --
Digital Darwinism --
From mass media to "me" media --
Burn the ships --
Tribal knowledge --
Digital nomad --
Participation 2.0.
Responsibility: Mitch Joel.

Number of Copies